About Naeem
The man behind
The Brotherhood.
Life coach, speaker, and founder — but before any of that, a kid from Berkeley learning what it means to become a man.
His story
From the court to The Brotherhood.
Naeem Hopkins is a life coach, speaker, and the founder of The Brotherhood — a men’s group in Oakland, California. He believes that when a man grows in character, faith, and leadership, everything around him rises: his family, his relationships, his community.
His path started on the court himself, as a basketball player at Berkeley High School, before running through years of pouring into young people — including his work with Berkeley Youth Alternatives (BYA) — and his own journey wrestling with what it means to become a man of purpose and faith. He went on to study at San Francisco State University, carrying that same drive to understand people and help them grow into a career built around it.
Today, Naeem brings that same heart to the men he coaches and the brotherhood he leads: meeting men where they are, and walking with them toward who they’re called to be — through 1-on-1 coaching, live speaking, and a weekly circle of men committed to growing together.
What he believes
The convictions behind the work.
- Character is built before it’s needed — not in the moment of crisis.
- Faith is the foundation of the work, not an accessory to it.
- Men grow faster in brotherhood than they do alone.
- Leadership starts with leading yourself — at home, first.
Background
Where the work comes from.
The Brotherhood
A men’s group in Oakland, California — honest conversation, accountability, and faith, together.
Be Well Men’s 70 Day Devotional
Seventy days to help men reconnect with God and themselves. Paperback, 160 pages.
Get the Book →Berkeley Youth Alternatives
Years spent pouring into young people through BYA — the roots of his mentorship work today.
San Francisco State University
Alum — and, before that, a Berkeley High School basketball player.
Let’s talk
Ready to start the conversation?
Whether it’s 1-on-1 coaching, bringing Naeem to speak, or a seat in The Brotherhood — it starts here.
Book a Conversation